MICHAEL WAITE NAMED DIRECTOR OF MARKETING & COMMUNITY RELATIONS
Newark, DE - Michael Waite, former on-air radio personality at WJBR, has been named Director of Marketing & Community Relations for Blood Bank of Delmarva.
Waite will serve as the organization's primary media spokesperson and will collaborate with executive management on strategic initiatives to improve organizational performance and enhance competitive positioning. He will execute growth strategies and manage community relations and all internal and external communications. Waite will also oversee a team of account executives and school blood drive coordinators in enhancing recruitment and retention of Blood Bank members and group sponsors.
Waite has significant media, marketing and management experience. He spent 40 years in the broadcast business, the last 17 years at WJBR-FM in Wilmington, Delaware. During his tenure at WJBR, Waite was General Manager, Program Director, Vice President of Operations, morning show host and afternoon show host.
Waite is the immediate past president of the board of the Ronald McDonald House of Delaware, a former board member for the American Red Cross of the Delmarva Peninsula, and a longtime member of Blood Bank of Delmarva.
Waite attended Butler University in Indiana. He and his wife of more than 30 years, Kathy, live in Wilmington, Delaware. They have two sons, Matthew and Jonathan.
